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How to cancel Luma (and its refund policy)

Creative agents that plan, generate, iterate, and refine with full context across every stage of creative work. Facts on this page are quoted from Luma's own pages, read 2026-08-05.

Paid plans from $30/mo · free tier available

How to cancel

Self-serve, from your account

“Customer may cancel the Services through Customer's account settings or by emailing Luma at [email protected].”

verbatim · lumalabs.ai/legal/terms-of-service

Refunds

States payments are non-refundable

“All Fees are final and non-refundable unless otherwise determined by Luma.”

verbatim · lumalabs.ai/legal/terms-of-service

Auto-renewal

Renews automatically until cancelled

“Each Subscription Term will automatically renew for successive terms equal in length to the Subscription Term at Luma's then-current rates”

verbatim · lumalabs.ai/legal/terms-of-service

Before you cancel

  • There is a stated free tier — downgrading instead of cancelling keeps your account and stops the billing.
  • Pricing is credit-based; spend or export what your remaining credits cover before the plan ends.
  • Luma runs on web, api — cancel wherever you subscribed: a plan bought through the Apple App Store or Google Play is managed there, not on the website.

Downgrade instead? Luma plans as stated

Plan Price Notes
Plus $30/mo 10,000 credits
Pro $90/mo 40,000 credits
Ultra $300/mo 150,000 credits
Team Shared team credits
Enterprise

Request a refund by email

Luma states payments are non-refundable — you can still ask, and the template below is worded as a goodwill request, not a demand.

Email a refund request

Opens your own mail app addressed to [email protected] — nothing is sent through task2ai.

Luma is one of 137 tools, of the 630 AI tools we've read, that state payments are non-refundable.

Replacing Luma? Compared alternatives

FAQ

Can I get a refund from Luma?
Luma's terms state payments are non-refundable. Cancelling stops the next charge but does not refund the current period.
Does Luma auto-renew?
Yes — Luma states subscriptions renew automatically until cancelled.
Can I downgrade to a free plan instead of cancelling?
Luma states it has a free tier, so downgrading instead of deleting your account keeps your data and stops the billing.
How do I contact Luma support?
Via [email protected].

Source: https://lumalabs.ai/legal/terms-of-service · read 2026-08-05. This page reports what Luma states on its own site; terms change — check the linked page before acting. Not legal advice.